Financial industry giant with 30M app downloads of its trading platform Libertex, 2.2M clients worldwide and 30 international finance awards.

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My role is to develop strategies and successful campaigns based on clear KPIs, optimize processes, budget plan and control, report on progress and hire the right talent. As such, I play a vital role in penetrating key markets, like Western Europe, LATAM and Asia, and generating leads and clients.

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I help run 360 degree marketing campaigns, both online & offline, which included SEO, SEM, SMM, digital media channels, events, etc.

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The three marketing teams I manage see me assuming the following responsibilities:

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PR and Sponsorship activation

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• PR strategy creation and execution

• Sponsorship activation of three top-tier football clubs, Newcastle United FC of the Premier League, and Valencia CF and Getafe CF of the Spanish LaLiga: VIP client events, on-site fan activities, online promotions, etc.

• Organization of media mix: press releases, media kits, blog, news articles, video content, awards, social media and mentions on reputable third-party sites

• Content management: development of high-quality, engaging and unique content for all outlets​

Read more in Projects

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Translation department

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• 50,000 words in 26 languages monthly

• Translation automation and speed using translation software, website integration and translation memories

• Quality assurance with regularly updated glossaries, style guides, frequent checks and rigorous screening of translators prior to hiring

• Collaboration with external translation companies

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In-House Creative Studio 

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• Close collaboration with Creative Director in organizing, streamlining and producing convincing digital assets, which are provided to the user acquisition team for digital campaigns

• Brand management and competitor analysis

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Translation Project Manager

Libertex Group, Podgorica, Montenegro

October 2018-July 2019

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• Management of translations for 26 languages and 110 countries; 50K words monthly

• Project management of materials from numerous company stakeholders

• Translator recruitment

• Quality control and assurance of ongoing translation projects

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Head of Content, Translation & Adaptation

AndroidPIT (Fonpit AG), Berlin, Germany

Febuary 2013 - October 2018

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• Content and creative strategist, planner, and writer for editorial renowned tech website AndroidPIT on topics like smartphones, Artificial Intelligence, Virtual Reality, Smart Home etc.

• Content marketing and brand campaigns for consumer electronic companies, like HTC, Honor and TouchPal, including reviews, tips, best lists, advertorials, videos and social media content

• Management of translations and localization for AndroidPIT's six localized domains (.fr, .de, .es, .com, .it, .com.br)

• Staff management and leadership of in-house editors and freelancers

• Trend forecasting and SEO using Google Analytics, Google AdWords and other trend software

• Editing and proofreading content as per extensive company editorial guidelines per content type and audience

• Employee training in the acquisition of tech knowledge and editorial and journalistic skills

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